Mobile app tools would help you analyse the performance of your apps in a better way. You would be able to optimize your apps and improve your marketing performance by looking at the insights and analytics they present you with.
Some of these tools also offer benchmarking data for specific industry, country, and category of business.
Know a tool that is not listed here? Would you let us know?
A site by Ratan Jha, Inc., that lists curated digital marketing tools for modern marketers.
All tools listed here have been used by us some point or the other.